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This exclusive event provided attendees with strategic information that will benefit their companies as they plan future investments in new technology, or in some cases, a full digital transformation.

Topics include:

• Key business processes that are improved by technology
• Ways to motivate employees to embrace technology
• How technology can drive company culture
• How to have an innovative mindset to keep your edge
• The webinar will also feature a discussion with representatives from SMACNA member Auburn Mechanical who will provide a first-hand account of how their company has embraced innovation to gain a competitive edge and leveraged technology to protect margins, while at the same time building a strong company culture.